Stop Worrying About Your Writing... This is Way More Important

messaging May 13, 2020

Don’t worry about your writing?  Really?  That’s probably the last thing you’d expect a professional copywriter to say!  

But even I have to admit there’s something much more important than “good...

Continue Reading...

Website Review - Renewedlivinginc.com

website May 06, 2020
 

In this week's website review, I'm looking at the Home page of Elaine Gibson's website renewedlivinginc.com. I'm looking to see if it answers the 4 key questions:

  1. What problem do you solve
  2. Who do you solve it for
  3. How do you solve it
  4. How will...
Continue Reading...

How The “Pollyanna Principle” Helps You Be A More Successful Entrepreneur… Especially Now

mindset Apr 29, 2020

I’ve been laid off from 4 companies in my 30+ years as a working professional.  And all 4 of the layoffs happened when I had heaps of financial responsibilities.  I was the primary household earner and had to cover the mortgage,...

Continue Reading...

Website Review: RobinReynoldsRD.com

website Apr 22, 2020
 

The website Home page I reviewed today looks like it could be on the cover of a magazine! It's clean and uncluttered, has a gorgeous layout, and stunning photos.

But as the saying goes, looks ain't everything.

As beautiful as this site is, it's...

Continue Reading...

This Common Mistake Can Hurt Your Health Coaching Business

Uncategorized Apr 16, 2020

When I left the corporate world to start my own business, I was starting from scratch.  I mean, really from scratch.  I had been in brand marketing for 29 years.  And I decided to go into direct response copywriting. 

I...

Continue Reading...

Website Review: KeizeNutritionKeys.com

Uncategorized Apr 09, 2020
 
In today's website review, I take a look at the Home page for keizenutritionkeys.com. First off, this Home page is beautiful! It has gorgeous photos (I made the mistake of looking at it when I was hungry.)
 
But how does it do...
Continue Reading...

Does Your Website Send “Don’t Work With Me” Signals? ... health coach website essentials part 4

website Apr 02, 2020

I’m back today with the final part of the “website essentials mini-series” for health and wellness coaches.  

Before I dive in, here’s a quick recap of what we covered earlier: Part 1 looked at the 4 questions...

Continue Reading...

Website Review: YogaJil.com

Uncategorized Mar 26, 2020
 

Today I’m taking a look at Jill Sawchuck’s website, yogajil.com.  

Now creating messaging for something like yoga can be a little tricky … especially when your clients range from 30 years old to 75+.  

The...

Continue Reading...

The Hidden Reason Why People Are Stocking Up on Toilet Paper

marketing Mar 18, 2020

I don’t know about the stores near you, but during this COVID-19 craze, the stores near me quickly slapped a limit on how much toilet paper you can buy.  That’s because shoppers have been buying up toilet paper like...

Continue Reading...

Website Review: KetogenicDietCoach.com

Uncategorized Mar 12, 2020
 

Today I’m reviewing Mary Beauchamp’s website ketogenicdietcoach.com.  

Mary has a very clean, fresh-looking site.  And it’s full of great resources for her visitors!

That said, there are a few ways Mary can improve...

Continue Reading...
Close

50% Complete